1968 Futura

1968 Falcon Futura Club Coupe

1968 Falcon Futura Sports Coupe


Travel happier this year In the handsome new Futura Club Coupe. Spacious accommodations for you plus five, A family-sized luggage compartment stores more vacation gear than you can cram in most compacts-domestic or imported varieties.

Falcon’s economy and low price are well-known, you’d scarcely expect the many fine-car touches that make Futura ownership an attractive. Smart styling, for instance. Trim, sculptured lines, Bright moldings in the right places.

Precise handling lets you park deftly in the tightest spaces. And Futura’s ride is especially smooth and quiet—thanks to a refined front suspension and strong, unit body construction.

You’ll like the elegant interiors. Durable, easy-care nylon cloth and vinyl. The safety-design instrument panel means business too. Easy-to-read gauges. The fully padded upper section of the instrument panel extends across the car. An optional Convenience Group at the left of the instrument cluster features warning lights for door ajar, low fuel, parking brake on, and a seat belt reminder light. Ignition, heater and SelectAire Conditioner controls are lighted for night-time convenience. Reversible keys work either side up.

Besides Falcon’s low price, further savings are yours through Twice-a-Year Maintenance features. And standard Ford Motor Company Lifeguard Design Safety Features give you an added bonus confidence.


Heading the choice of seven new Falcons is the sharply styled Futura Sports Coupe you see here. That smart accent stripe and a smooth-performing, gas-saving 200-cu. are standard. The vinyl-covered roof in black or parchment and 289-ci. in. V-8 (shown) are popular options.

The Falcon Future Sports Coupe interior, big and beautiful, features elegant all-vinyl trim and Is also available in dark red, black and parchment. Individually adjustable bucket seats, deep-foam padded for comfort, are standard. Courtesy lighting, lighted ignition switch and heater controls, front and rear arm rests, cigarette lighter and ash trays also are standard. Seats automatically lock in place and are released by a lever on the outboard side. Steering wheel and thick loop-pile nylon/rayon carpeting are keyed to interior colors.

For added zip, the optional 289 cu. in. two barrel and the new 302-cu. in. four-barrel V-8 engines team up nicely with the standard 3-speed, fully synchronized manual transmission. There are two optional transmissions; SelectShift Cruise-0-Matic, which you can drive manually or automatically; and the fully synchronized 4-speed manual (available on sedans and coupes with V-8). A wide choice of other options lets you personalize your Falcon the way you want to. Ford Motor Company Lifeguard Design Safety Features, let you drive in confidence.

1968 Falcon Options add fun and value

Have more fun when you drive, get more when you trade—with 1968 Falcon options. Pick what you want from this wide variety of power assists plus other convenience and comfort items;

Power Convenience – Power Steering – Power Tailgate Window – Power Front Disc Brakes

Extra Listening Pleasure – Full Transistor Radio – AM/FM Stereo Radio (two rear speakers available with sedans)

Comfort – SelectAire Conditioner for all-season heating and air conditioning (new lighted controls)

Appearance Items – White sidewall and Radial Ply Tires – Two-tone paint roof cover (2-door Futuras, 2- door Falcon) – all-vinyl trim (Futuras, Standard on Sport Coupe and Wagons) – full wheel covers (standard on Sports Coupe) – choice of two deluxe wheel covers – protection group (color-keyed floor mats, license frames, glove box lock, door edge guards)

Convenience – Visibility Group (lighted ash tray, grove box and trunk or cargo area, map light, rear door courtesy light switches, remote-control outside left-hand mirror – Convenience Group (warning lights for door ajar, parking brake, low fuel and a seat belt reminder light) – headrest – rear window defogger (all except Wagons) – tinted windshield, tinted glass – limited slip differential

Other Items – shoulder belts for rear seat passengers (front belts are standard) – SelectShift Cruise-O-Matic transmission – 4-speed manual transmission – plus many others which you Ford Dealer can describe to you in detail.

Choice of 4 Thrifty Engines!

Because big, fast country driving demands pep and pull as well as economy, Falcon offers you four responsive engines to choose from:

170-cu. in. Six, America’s Economy Champ, standard on Falcon Club Coupe and 4-Door Sedan models. It features standout efficiency, good low-speed performance and cold-start ability.

200-cu. in. Six, standard on Falcon Futura models (Sports Coupe, Club Coupe, 4-Door Sedan, Wagon) and the Falcon Wagon, provides extra power with remarkable economy.

289-cu. in. 2-barrel V-8, option on all Falcons, gives you scads of scat, yet runs merrily on regular gas.

302-cu. in. 4-barrel V-8, brand-new optional V-8 available on all Falcons, features a new high-lift camshaft with lighter pistons, runs smoothly on premium gas and provides the liveliest performance ever available on a Falcon.


Model Body Code Units Sold Weight lbs. Price
Futura Club Coupe 62B 10,633 2,685 $2,415
Futura 4-Door Sedan 54B 18,733 2,719 $2,456
Futura Sport Coupe 62C 10,077 2,713 $2,541

The above production information has been obtained from various sources and cross-checked when possible. Although it is thought to be reliable, a person considering a Falcon based on its rarity should conduct his or her own research.